Wema: Our Brand
The choice of Wema Bank’s colours and elements of the logo are fundamentally premised on the philosophies of our brand. The purple depicts the royal elements of the brand while the gold indicates wealth, both as creators of wealth and custodian of the collective wealth of the people. The logo is styled like a shield made out of an African basket which is traditionally a carrier or receptacle. This symbolises the Bank as a carrier or repository of wealth, culture and heritage. It also represents reward for success, steadfastness and enduring achievements.
We are conscientious believers: believers in people and societal values, believers in the people we work for, the people we work with, and the people we serve.
We believe in collective progress, the common good and sustainable success.
We measure our success not only by what we gain or reap from the people we interact with, but most importantly, by the reciprocal value we add to them - their lives, their businesses.
We strive to create values that endure, values that uplift human dignity and collective welfare.
Success to us implies succeeding along with all our stakeholders, all moving… together to greater heights.